| MEMBERSHIP |
The membership
of Temple Beth El appears to have held in the 630-660 "family"
range for the past several years. Since this is the first year of having
the membership records separate from the mailing list, the precise membership
figures for prior years are not known. Since November 1995, about 20
members moved, died or resigned; about 40 new members were added; and
655 dues bills were mailed. Efforts to investigate discrepancies and
update the Temple membership records are ongoing.
Based on the capacity of the sanctuary
and social hall for the High Holy Days services, and upon the available
space for additional classrooms for the religious school, it appears
that the current building is capable of supporting 650-700 families
under current operating scenarios. More could be supported with changes
in operations to get around the facilities limits for single religious
service attendance and/or single school session attendance.
The 1994 Temple survey was clearly opposed
to satellite locations (71 percent opposed for religious services, 66
percent opposed for school purposes, 62 percent opposed for special
programs). The members were also concerned about the potential consequences
of growth; with 60 percent citing dues increases, 49 percent citing
building expansion, and 44 percent citing whether growth would be self-funding
as their main concerns. The growth concerns answers were clearly skewed
toward longer tenured members, with much less concern on the part of
respondents who had been members less than 10 years compared to those
who had been members over 20 years.
The survey respondents also held that growth
should neither be actively encouraged (31 percent) nor discouraged (6
percent), but should be allowed to occur naturally (44 percent). It
is noted, however, that the same respondents placed the ideal membership
number at an average of 790 families.
The need for
growth in membership as a prerequisite for financial stability and the
ability to fund an increased portfolio of Temple programs is a real
one. Increased membership will also add to the vitality of the Temple
by increasing the pool of available skills and workers to draw on in
developing those programs.
Just as real as the need for growth is
the need to avoid stepping across the boundary that would necessitate
large capital expenditures for increased facilities. Higher maintenance
costs due to more people using the building can likely be absorbed,
but major facilities expansion should be avoided for several years to
come.
Increasing membership to a target level in the 650-700 range near term,
with a longer term target in the 700-800 range is necessary for financial
stability and vitality of Temple programming. The shorter range goal
requires little or no adjustment of facilities or operations, but the
longer range goal has a prerequisite of creative adjustments to operations
to enable the High Holy Days services and religious school to be accommodated
without major building expansion.
The Temple must take a much more aggressive stance, both in attracting new members and in ensuring that current members rejoin each year. The procedures to be put in place by the Vice President - Membership, to attain the membership goals, especially the shorter term one, could include:
personal telephone calls or letters to new Stamford residents
open house programs which provides an opportunity to potential new members to review programming and meet professional and lay leadership
New Members Shabbat, welcoming through Project Ezra and/or small progressive dinners
providing a financial incentive for new members to join and for congregant introductions
making every effort to locate and attract
young intermarried couples.
New members should be assigned
to specific Temple members (e.g., membership committee and the leadership
of other working committees) so that they are made aware of programming
and personally invited to attend events. This type of mentoring should
continue for a minimum of the first two years of a family's membership.
New members should be matched to mentors with similar interests. Wherever
possible, intermarried couples should be mentored by other intermarried
couples.
All working committees and arms of the Temple should be especially aware of new members' areas
of interest and arrange programming so that those members might meet and share similar interests with other congregants.